Privacy Policy
Selegance Marketing Services is committed to protecting your privacy and handling your personal information in an open and transparent way. This Privacy Policy outlines our ongoing obligations to you in respect of how we manage your personal information.
We have adopted the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth). The APPs govern the way in which we collect, use, disclose, store, secure and dispose of your personal information.
A copy of the Australian Privacy Principles may be obtained from the website of the Office of the Australian Information Commissioner at: https://www.oaic.gov.au/\
What is personal information and why do we collect it?
Personal information is information or an opinion that identifies an individual. The personal information we collect may include your name, business name, email address, phone number, website details, and any other information you choose to provide to us.
We may collect your personal information in a number of ways, including when you:
• contact us by email, phone, website form, or other correspondence
• enquire about our services
• engage us to provide services
• subscribe to receive marketing communications
• interact with our website
We collect your personal information for purposes including:
• providing and delivering our services
• communicating with you about enquiries, projects, and support
• sending relevant marketing communications and updates
• improving our website, services, and user experience
• internal business administration and record keeping
We may also use your personal information for secondary purposes closely related to the primary purpose, where you would reasonably expect that use or disclosure. You may unsubscribe from our marketing communications at any time by using the unsubscribe link or by contacting us in writing.
Where appropriate and possible, we will explain why we are collecting your personal information and how we plan to use it.
Website analytics, cookies and optimisation tools
Our website may use cookies and similar tracking technologies to help us understand how visitors use the site and to improve website performance and user experience.
We use analytics and optimisation tools, including Google Analytics and Zoho PageSense, to collect information such as:
• pages visited
• time spent on pages
• device and browser information
• general location data
• traffic sources
• interactions with content and website features
These tools help us analyse website traffic, test improvements, and optimise the performance, usability, and effectiveness of our website and marketing.
This information is generally collected in an aggregated or de-identified form, but in some cases it may be linked to identifiable information where you have provided your details through our website.
You can control or disable cookies through your browser settings. However, doing so may affect how some parts of our website function.
Sensitive information
Sensitive information is defined in the Privacy Act to include information or opinion about matters such as racial or ethnic origin, political opinions, religious beliefs, trade union or professional association membership, criminal record, or health information.
We do not generally collect sensitive information. If we do, we will only collect, use, or disclose it:
• for the primary purpose for which it was obtained
• for a secondary purpose directly related to the primary purpose
• with your consent
• where required or authorised by law
Third parties
Where reasonable and practicable to do so, we will collect your personal information directly from you. In some circumstances, we may receive information from third parties, for example where a referral is made or where third party platforms are used in connection with our services.
If we receive personal information from a third party, we will take reasonable steps to ensure you are made aware of the information provided to us, where appropriate.
Disclosure of personal information
Your personal information may be disclosed in circumstances including:
• to third party service providers who assist us in operating our business and website, including analytics, optimisation, marketing, website hosting, and technology service providers
• where you have consented to the use or disclosure
• where required or authorised by law
Some third party providers we use may store or process data outside Australia. Where this occurs, we will take reasonable steps to ensure your personal information is handled in accordance with applicable privacy obligations.
Security of personal information
We take reasonable steps to protect the personal information we hold from misuse, interference, loss, unauthorised access, modification, or disclosure.
When your personal information is no longer required for the purpose for which it was obtained, we will take reasonable steps to destroy or permanently de-identify it, unless we are required or permitted by law to retain it.
Access to your personal information
You may request access to the personal information we hold about you and request that it be corrected if necessary, subject to certain exceptions under the Privacy Act.
If you would like to access or correct your personal information, please contact us in writing using the details below.
We will not charge a fee for making an access request, but we may charge a reasonable administrative fee for providing copies of your personal information.
To protect your personal information, we may require proof of identity before releasing any requested information.
Maintaining the quality of your personal information
We take reasonable steps to ensure that the personal information we hold is accurate, complete, and up to date. If you believe the information we hold about you is incorrect or out of date, please contact us as soon as practicable so we can update our records.
Policy updates
This Privacy Policy may be updated from time to time to reflect changes in our business practices, legal obligations, or the services and technologies we use. The current version will always be available on our website.
Privacy policy complaints and enquiries
If you have any questions, concerns, or complaints about this Privacy Policy or the way we handle your personal information, please contact us at:
Selegance Marketing Services
Email: hello@selegance.co
Phone: 0432288478